{"id":124,"date":"2014-05-01T23:30:47","date_gmt":"2014-05-02T03:30:47","guid":{"rendered":"http:\/\/www.matthewmosher.org\/studentwork\/?p=124"},"modified":"2017-10-11T14:42:18","modified_gmt":"2017-10-11T18:42:18","slug":"site-specific-text","status":"publish","type":"post","link":"https:\/\/mosher.art\/studentwork\/phoenix-college\/site-specific-text\/","title":{"rendered":"Site Specific Text"},"content":{"rendered":"

PROJECT: \u00a0Site Specific Word or Phrase<\/p>\n

GOAL: \u00a0To create a plasma cut metal text installation, considering context and documentation.<\/p>\n

OBJECTIVES: \u00a0To introduce the concepts of scale, proportion, and context.\u00a0To explore the ability of sculptural form to convey meaning.\u00a0To introduce methods for moving easily between scales, working with metal, and Illustrator.<\/p>\n

REFERENCES: \u00a0Jenny Holzer, Joseph Kosuth, Barbara Kruger, Shepard Fairy.<\/p>\n

DESCRIPTION: \u00a0For this project we are going to create a site specific word or phrase using the Adobe Illustrator program, cut it out of metal on the CNC Plasma Cutter, and photograph it on site. \u00a0Go through the individual assignments in this project for detailed information about each step of the process.<\/p>\n

In your sketchbooks, make at least ten sketches for this project, and try to make them as different as possible. \u00a0This is a brainstorming activity – often your first ideas are not your best, they may be better than your 4-7 ideas, but are usually not better than your 8-10 ideas. \u00a0With each sketch, identify the site you are thinking about. \u00a0You can do this by sketching the word in the site, or by photographing the site an sketching the word on the photo in Photoshop or with pen \/ pencil on a print. \u00a0Consider how your word or phrase connects to the site you have chosen. \u00a0Are you trying to make a statement? \u00a0A protest? A support? \u00a0Why?<\/p>\n

Be prepared to share your sketches in class. \u00a0Remember, sketches are not drawings – they don’t have to be perfectly photorealistic, but, they do have to be clear enough to accurately communicate your ideas.<\/p>\n

Once you have a good site and sketch picked out you need to make a full scale vector drawing of your text in Illustrator. \u00a0You will have a 1 foot by 4 foot piece of metal to work with, so it is a good idea to set those parameters as the page size in Illustrator when you make a new document.<\/p>\n

If you have never used illustrator before, go through these videos to familiarize yourself with the program. \u00a0I use Illustrator all the time, even more than Photoshop because it is so easy to use, and so good for a variety of digital outputs. \u00a0For this project, don’t get overwhelmed with fills, gradients, or even colors – the strokes are all that matter to the CNC machine. \u00a0There’s a ton of good info at:\u00a0http:\/\/tv.adobe.com\/show\/learn-illustrator-cc\/;\u00a0but the following videos will be most helpful to you:<\/p>\n

Some other important points – You can’t use the text tool! \u00a0I know, that’s a crazy constraint. \u00a0I want you to actually build out your text forms using primarily the line and arc tools. \u00a0And also because your text all needs to be one connected shape, like cursive writing (just an example, there are other ways to connect letter, like underlines, etc.). \u00a0If you just cut out individual letters there’d be nothing to keep them aligned correctly, or even in the right order. \u00a0Be sure to look up the word Kerning if you’re not familiar with it.<\/p>\n

Upload your final illustrator file (TextLastName<\/em>.ai) \u00a0to this assignment along with a scan or photograph of your selected site sketch (TextLastName<\/em>Sketch.jpg). \u00a0This assignment will be peer reviewed. \u00a0In the peer review, try to identify any issues with the file, how they could be fixed, and if word makes sense in the site context.<\/p>\n

Write one page double spaced (300 words) about your project answering the following questions:<\/p>\n

    \n
  1. Describe your project in detail.<\/li>\n
  2. What was the most interesting aspect of the project?<\/li>\n
  3. How was the project difficult to make?\u00a0 How was it easy to make?<\/li>\n
  4. How was the project different from your original expectations?<\/li>\n
  5. If you were to do the project again, what would you do differently?<\/li>\n
  6. What was the concept or meaning you were trying to convey with this project?<\/li>\n<\/ol>\n

    After receiving the peer reviews of your vector file, make any appropriate revisions and edits and upload your new file here (TextLastName<\/em>File2.ai). \u00a0You will need this file done for the beginning of class so that we can use it to cut out \/ print your work.<\/p>\n

    Upload photo documentation of your work to this assignment (TextLastName<\/em>Photo.jpg). \u00a0The photograph should clearly show your work situated in your site. \u00a0There should be no other extraneous elements in your photograph. \u00a0Have your final object ready to present in class for the critique, which will include the feedback for this project.<\/p>\n

    Your metal text should be well finished and filed for the critique. \u00a0If you so choose, you may paint or patina your text, but this project is not about color or texture, so keep it to one color.<\/p>\n

     <\/p>\n

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